Content Marketing Executive (B2B)

 

Content Marketing Executive (B2B)

Content Marketing Executive (B2B)


Job details

Job type

  • Full-time


Benefits

Pulled from the full job description

  • Company events

  • Employee discount

  • Enhanced maternity leave

  • Gym membership


Content Marketing Executive (B2B)

Full job description


Here at Epassi UK, we are on a mission to boost the everyday well-being of the UK's working population. As a result of our continued growth, we are searching for a highly motivated B2B Content Marketing Executive to join our local marketing team.


Epassi UK is important for the Epassi Gathering, a worldwide prosperity organization situated in Haywards Heath, with the vision to make a fitter, more joyful, and more useful labor force now and for people in the future. We run the well-being and prosperity programs for more than 2,000 of the biggest corporate associations in the UK. We are a dynamic and cordial organization with a 'family' feel and have a standing in the Representative Advantages industry for conveying what we guarantee when we say we will.


To take care of your business effectively, you are given control and dynamic powers to uphold the organization and our clients entirely


Why You Should Join Epassi UK:

We are perceived by the Monetary Times as quite possibly one of the quickest developing organizations in Europe.

We are a quickly developing tech and prosperity organization; you will get an opportunity to influence numerous significant things and become along with us as an expert.

We have a moving and strong culture, and we deal with the prosperity of our representatives.

We give an adaptable cross-breed work model and care about your balance between fun and serious activities.

We deal with your expert improvement by making a self-improvement plan.

We have a remarkable group climate - worldwide, inspired, steady partners with an incredible comical inclination.

You will go along with us at a remarkably intriguing time, as we are presently taking our new course for development.


Content Marketing Executive (B2B)


Job Summary


Reporting to our Head of Marketing, you will be responsible for driving business growth by executing Epassi UK’s B2B marketing strategy. You will work mainly within the UK market, but you will be part of the Group Marketing Team that operates in the UK, Finland, Sweden, Italy, Netherlands, Germany, and Poland.


In this role, you will be working both independently and collaboratively within the local and group marketing team.


Main Responsibilities Include:


Driving business growth by creating and executing online and offline campaigns to promote our products to potential new clients.

Working with our Digital Marketing Specialist to manage our CRM (HubSpot) activities, e.g., lead generation, inbound marketing, website maintenance, and SEO.

Working closely with the Sales team to achieve combined goals.

Contributing to the execution of our brand awareness strategy.

Content creation for digital and print (presentations, videos, brochures, flyers, exhibition stand designs, blogs, email, etc.).

Managing Epassi UK’s advertising and paid media strategy.

Creating and maintaining all sales collateral.

Executing Epassi UK’s email marketing strategy.

Managing Epassi UK’s social media channels (LinkedIn).

Event management.

Analyzing market trends, identifying opportunities, and communicating our value proposition effectively.

Coordinating with a range of internal and external stakeholders, including colleagues, clients, and merchants/partners, to ensure our marketing efforts align with overall business goals.

Collaboration with B2C content marketers to provide insights on how to optimize content and campaigns.


Job Skills:


Excellent communication, interpersonal, and written skills.

Understanding of the following areas: online marketing, SEM, SEO, display, and paid social ads.

A self-starter, driven, flexible, and willing to learn.

Strong work ethic, time management, and organization skills, and the ability to multi-task.

Imaginative and creative.

Strong attention to detail.

Ability to work independently and in collaboration with others.

Awareness of all media areas.

Analytical mindset - strong problem-solving skills that balance quantitative and qualitative thinking.

Experience with HubSpot CRM or a similar marketing automation system.








Job Type:

Full-time, 36 hours per week


Salary:

£27,000


Benefits:

Employee discounts

Enhanced maternity leave

Flexitime

Subsidized gym membership

Health and well-being program

Health cash plan (via Medicash)







Content Marketing Executive (B2B)

Experience:

Bachelor’s degree (or equivalent) in marketing or a related field (required).

1+ year of experience in a B2B marketing role.

Experience with HubSpot or another CRM tool.


Company events


Hybrid and flexible working style


Modern working tools


International environment


Benefit package for well-being support


Private health support


About the company


Epassi is an innovative fintech company, whose purpose is to boost everyday well-being.


We are the market leader in mobile payments for employee benefits in Northern Europe – our solution combines all the benefits into a single mobile app. Epassi’s team is made of highly skilled people from top-notch business developers, designers, and software engineers to passionate sales, marketing, and customer support professionals (a total of almost 300 employees). Epassi is awarded by the Financial Times as one of the fastest-growing companies in Europe.


Epassi expands outside the Nordics - acquires the UK's largest health and fitness network Incorpore Ltd, leading Italian corporate welfare and employee benefits company Eudaimon S.p.A & Exercise, a leading fitness network in Germany & Netherlands.


2007Epassi is founded


2008Launching the Sport & Culture benefits – the first mobile-payable benefits in Europe


2013 Launched the commuting benefit.


2014Won the Deloitte Technology Fast 50 programme in Finland.


2015Epassi acquires Min frisk card and expands to Sweden


2016Alipay Cooperation accepting payments from Chinese customers


2017Launching the Wellbeing benefit & acquiring Tyky Finland


2018Epassi offers Alipay outside of Finland cooperation with Siirto&Vipps


2019September - Pekka Rantala appointed CEO (former CEO Rovio Entertainment) October - Bregal Milestone Acquired a controlling stake in ePassi.


2020 January - Epassi and Finnair loyalty program partnership. March - Epassi acquires ActiWay further expanding Swedish presence May - Epassi and Wolt online food delivery partnership


2021Epassi acquires Sodexo BRS Sweden and Eazybreak Oy - cements its position as the Nordic champion for employee benefits


2023Epassi expands outside the Nordics – acquires Incorpore Ltd - UK's largest health and fitness network with 11 million employee userbase, and Eudaimon S.p.A - leading Italian corporate welfare and employee benefits company.


2024Epassi acquires Exercise, a leading corporate fitness network in Germany and the Netherlands.





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